How many fans does Taylor Swift have? (2024)

It probably seems like everyone you know has somehow scraped together the funds and bravery needed to score Taylor Swift tickets.

As her popularity reaches a fever pitch and listeners go to extreme lengths to attend the Eras Tour, more and more people have begun to identify not just as Taylor Swift fans, but as zealots devoted to everything surrounding the Tortured Poets Department singer.

Some people read as obvious Swifties, like the girl in your HR department with the glitter eyeliner and friendship bracelets who had a Taylor-themed bachelorette party.

But these days, given that Swift’s army of followers has grown to a size capable of toppling major governments, some fans are harder to spot.

For example, you may look at your neighbor’s screen on a plane and find that a business executive with a signet ring is on his fourth listen of All Too Well (10-minute version) and halfway through his third martini.

Your fitness instructor with the eyebrow piercing is as likely to play Shake It Off as he is Stormzy and your best friend whose into French new-wave cinema and queer theory may just walk down the aisle to an instrumental version of Love Story.

If there’s ever been an artist to transcend cultural boundaries, it’s Taylor Swift. But these observations still don’t answer the question…

Just how many fans does Taylor Swift really have?

First, it’s important to define what it means to be considered a Taylor Swift fan. If we counted every person who has ever listened to her music, even in passing, we would likely have to include a huge percentage of the global population.

But if we just count the super fans who have made Taylor Swift an integral part of their identity, we’ll miss all the casual listeners who turn to the Speak Now singer when they’re going through a breakup or drinking rosé, but otherwise abstain.

The best metric, then, is a combination of statistics.

Streaming stats don’t quite do Taylor Swift justice, as they’re divided by platform and can’t account for radio listens, social media plays, or physical copies of her music (Tortured Poets Department alone has sold 700,000 physical copies).

Still, it’s worth noting that Swift boasts 105million monthly listeners on Spotify (more than the population of the UK) and, according to several sources, is the top listened to artist on Apple Music.

She is also the most streamed Spotify artist of all time globally, the only artist to have received more than 200 and 300 million streams in one day on the streaming service, and the first female act to reach 100 million monthly listeners on Spotify.

While Apple Music is less transparent about its statistics, according to several sources, Swift is also the top listened to artist on that platform.

While streaming is a good indicator of popularity, social media is almost definitely a better one. It’s safe to say that if someone has decided to follow an artist on social media, they’re almost certainly a fan.

Taylor Swift, who uses her various platforms to promote her music and engage with fans, has 283m followers on Instagram, 32.8m followers on TikTok, and 95.2m followers on X.

While this totals 411m social media followers, there is definitely plenty of crossover between the apps, with many people who follow her on one platform also following her on others.

Luckily, we aren’t the only ones to have asked this question, so let’s really dig into the data.

One study by Morning Consult Survey found that a mind blowing 53% of US adults identify as fans of the artist as of 2023.

But studies differ, and another survey by Statista stats found that a more reasonable 22.56% of US adults identify as Taylor Swift fans.

The survey studied 1,675 respondents above the age of 18 in the United States and concluded that 31% of Americans aged 18 to 29 consider themselves to be Swift fans (15.9m people), while a slightly higher 33% of those aged 30-44 consider themselves fans (20.89m people).

It seems that the 30-44 age group (is there anything more millennial than Taylor Swift?) has the highest percentage of fans, as the numbers decrease from there with only 17% of people aged 45 to 64 (14.16m people) and 13% of those older than 65 identifying as fans (7.28m people).

Added up, and not accounting for any Taylor Swift fans under 18, this means there are approximately 58.23m adult Swifties in the United States.

Even though Swift’s popularity definitely differs between countries, we can apply this percentage to the total global population for a rough idea of her total fanbase.

The current estimated global population is 8,113,690,387 people, 22% of which is 1,832,664,520.

That means that even allowing for Swift’s lower popularity in countries other than the US, it’s almost certainly safe to say that she has close to, if not upwards of, a billion fans.

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How many fans does Taylor Swift have? (1)

How many fans does Taylor Swift have? (2024)

FAQs

How many fans does Taylor Swift have? ›

It's safe to say that if someone has decided to follow an artist on social media, they're almost certainly a fan. Taylor Swift, who uses her various platforms to promote her music and engage with fans, has 283m followers on Instagram, 32.8m followers on TikTok, and 95.2m followers on X.

How many followers does Taylor Swift have? ›

Cristiano Ronaldo - 911 million followers. Selena Gomez - 689 million followers. Justin Bieber - 593.4 million followers. Taylor Swift - 550.2 million followers.

What is the average age of Taylor Swift fans? ›

According to the results of a survey conducted in the United States in October 2023, about 33 percent of respondents aged 30 to 44 years old stated that they considered themselves Taylor Swift fans. More than one in 10 survey respondents aged 65 years or older stated the same.

Why do Taylor Swift fans have 13? ›

It has held signifignat meaning from her early years through to international stardom. In an interview with MTV, Taylor explained her connection with the number. She said: "The significance of the number 13 on my hand ... I paint this on my hand before every show because 13 is my lucky number; for a lot of reasons.

Who is the biggest Swiftie? ›

Cameron Diaz Says Tiffany Haddish Is the “Biggest Swiftie Ever” - IMDb.

How popular is Taylor Swift? ›

On Spotify, Swift is the most streamed artist of all time globally, the only artist to have received more than 200 and 300 million streams in one day, and the first female act to reach 100 million monthly listeners.

How many Swifties are there? ›

Added up, and not accounting for any Taylor Swift fans under 18, this means there are approximately 58.23m adult Swifties in the United States.

What is Taylor Swift's IQ? ›

Taylor Alison Swift, an American singer-songwriter, is reputed to possess an IQ of 160 according to certain reputable sources. Notably, she holds a record in the Guinness Book of World Records as the youngest singer ever to sign a deal at the age of 11.

What percent of Swifties are male? ›

48% of men like Taylor Swift

Half of the fan base are women (52%), but men are not too far behind at 48%. The demographics reveal a uniform distribution across various age groups, with 34% of Americans aged 18-44 rating her 'strongly positive'.

How rich is Taylor Swift? ›

And now, as of February 2024? Bloomberg reported that Taylor's net worth is officially $1.1 billion.

What's Taylor Swift's favorite color? ›

Taylor Swift's fav color... Fandom. When? She said at the Eras tour, when she performed Enchanted, it was Purple, which inspired the theme for the song!

Why do Swifties wear bracelets? ›

The friendship bracelet trend among Swifties is inspired by lyrics from a song on Swift's 2022 album "Midnights." "So make the friendship bracelets, take the moment and taste it," Swift sang in her nostalgic anthem "You're On Your Own, Kid." Her fans took that suggestion very seriously.

How many boyfriends has Taylor Swift had? ›

Out of Taylor Swift's exes, her relationship with Joe Alwyn was the longest (7 years). How many boyfriends has Taylor Swift had? Taylor Swift has 12 publicly known exes.

What country has the most Taylor Swift fans? ›

As expected, most of her Facebook fans are in the United States (about 13.77 million of them). This is followed by the Philippines (6.7 million) , India (5.7 million), Indonesia (4 million), Brazil (3.3 million), and Mexico (2.8 million). Surprisingly, she only has 1.77 million fans in the UK.

Do celebrities love Taylor Swift? ›

For some celebrities, it's hard to narrow down Swift's extensive music portfolio to just one song. Travis Kelce, who began dating the pop star during summer 2023, couldn't help but gush over her full catalog. “That's my everyday playlist, not just my game day,” he told Entertainment Tonight in April 2024.

What has Taylor Swift done for her fans? ›

Taylor is extraordinarily generous in philanthropy, but she also finds ways to give directly to her fans. In 2014, she hosted an event called “Swiftmas” where lucky fans were sent special packages with various gifts. She learned that one of her fans, an 8-year-old boy named Jacob Hill, needed a service dog.

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